Recruiting Amplified

Recruiting Amplified

‍The Bad News: Connecticut industries are struggling to recruit skilled workers. 

‍The Good News: Application numbers are up 30% for our clients. 

‍How? With a unique combination of highly targeted digital advertisements and sales tools. 

Low unemployment, a lack of skilled workers, and thousands of open positions create a  challenge for Connecticut businesses looking for skilled workers. Using only traditional channels such as online recruiting websites and social media posts no longer attracts the workers needed. 

Solving this challenge requires using new recruiting strategies that complement and enhance the old. An innovative combination of new media tactics and sales tools in addition to traditional recruitment strategies yields better results. 

Digital advertising’s ability to send messages directly to highly targeted audiences provides a new channel for employee recruitment. When used in conjunction with recently developed data mining programs and sales tools, digital advertising becomes an effective means of targeting potential employees by job title, industry, and location.

These campaigns work for three reasons:

1. Traditional methods of recruiting are clogged with job postings and overwhelming job seekers;
2. To stand out, businesses need to find the job seeker rather than expecting the job seeker to find them; and
3. Sales tools identify the target audience and move potential recruits through a sales funnel to submit an application.

‍The Best News: It’s affordable! We’re offering a special rate to give it a try.  For $1,600 we will create a recruiting campaign for a position you need to fill. Email or call today: susie@scierkalang.com or (860) 227-4588.

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Visit Scierka-Lang Media Solutions for more information about us. We thrive on providing our clients with innovative marketing and advertising programs. Contact us to talk about your marketing needs at (860) 227-4588.

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